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Case studies

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Brookside

Programmatic

Brookside Dairy Best

Brookside Dairy Bests Chai Kweli programmatic campaign aimed to build brand awareness and increase audience engagement.

By optimizing ad placements and formats, the campaign effectively reached its target audience.

Suss Ads used proprietary inventory on local websites to connect the ads with the most relevant viewers

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Visa

Programmatic

Visa Summer Olympics Games

Visa 2024 Summer Olympics campaign in Mauritius and Madagascar was a resounding success.

Leveraging the global reach of the event, Visa employed a targeted digital marketing strategy to increase brand visibility and engagement.

By combining innovative ad formats with data-driven optimization, Visa achieved impressive results, surpassing industry benchmarks and solidifying its position as a leader in the digital payment space.

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Indigo Homes

Omni-Channel Digital Marketing

Indigo Homes Digital Campaign Case Study

This successful digital campaign by Suss Ads for Indigo Homes generated 450 high-quality leads, exceeding their target. The campaign also significantly increased brand visibility among the target audience, resulting in a 30% rise in website traffic and a 25% growth in social media followers. This was achieved through a strategic approach that included targeted advertising, A/B testing for optimization, and engaging content across various digital channels.

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Girl Effect

Above The Line

WAZII BRAND AWARENESS & EDUCATION

The Wazzii campaign effectively utilized radio and digital platforms to create widespread awareness and engagement. By leveraging a mix of on-air promotions and social media outreach, the campaign reached a diverse audience, resulting in 796 users accessing the WhatsApp chatbot, a reach of 42000, and a click-through rate (CTR) of 1.93%. The campaigns success was further bolstered by an insightful interview on Ghetto Radio, which deepened audience engagement with the Wazzii brand.

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KCB Bank

Programmatic

KCB BRAND AWARENESS & LEAD GENERATION CAMPAIGN

In March and April 2024, KCB Bank launched the year’s WRC Sponsorship campaign. The campaign aimed at raising awareness of WRC and pushing for account opening by new customers and savings accounts for their existing customers.

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Government of Kenya

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Ecitizen app install

Gava Mkononi is a mobile application that allows Kenyan citizens to access 7,000+ government services and complete transactions on the same platform.

We ran ads on suss ads platform which resulted to 108k+ installs

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Oxygene Marketing Communications Ltd

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KRA Lipa tax awareness

The "Lipa Tax, Ni Rahisi Kama 123" campaign effectively raised awareness about the simplicity of tax payment.

Through strategic digital channel utilization, it garnered impressive metrics in terms of reach and engagement.

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YOLO Group

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Brand awareness campaign

Sportsbet.io is owned and operated by mBet Solutions.

We ran ads on suss ads platform which lead to an impressions of ove 43.2M

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Betika

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Betika engegment and customer retention

Betika is an online gaming firm based in Nairobi, Kenya with operations in Kenya, Tanzania, Ethiopia, DRC, Ghana, Nigeria, Mozambique, Zambia and Malawi.

We ran ads on suss ads platform which lead to Return on Investment of 500%

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Bio Foods ltd

Programmatic

Tingatinga Bio yorgurt awareness

Bio Foods Ltd strategically revitalized its Tinga Tinga product line by leveraging the renowned Tinga Tinga Tales childrens program.

Aiming to heighten brand awareness and establish emotional connections with both children and parents