DPO Programmatic Campaign Performance & Insights

Overview

“Suss Ads collaborated with DPO to launch a programmatic advertising campaign designed to enhance brand visibility and reach targeted audience segments. The initiative prioritized optimized ad placements across digital platforms, balancing high-impact inventory with cost efficiency to drive awareness effectively. ”

Targeting Precision

Campaign Execution: The campaign leveraged real-time bidding and precise audience targeting to secure high-impact digital placements. Strategic media buying ensured ads reached the intended audience across relevant platforms, optimizing for both scale and visibility.

Key Insights: The campaign’s success in delivering 72,411 impressions highlights the effectiveness of tailored audience targeting, which resonated well with the intended demographic. The competitive $5.74 CPM underscores the campaign’s ability to balance scale and budget, securing high-impact inventory at a controlled cost.

Performance Results

• Impressions: 72,411, reflecting strong reach and visibility
• Average CPM: $5.74, demonstrating cost-efficient media buying